JA211 SCIM1063 KUMP CC CREATIVE ECONOMY
This course offers a new way of looking at the arts, culture and the creative industries from the perspective of evolutionary economics. It exposes students to a new cultural economics, or known as an evolutionary economics of creative industries. It focu
Lecturer: Mohd Idzwan bin Yacob
JA211 SCIM3023 KUMP CC MARKET RESEARCH IN CREATIVE INDUSTRY
The course is intended to provide students with the necessary knowledge and skills to develop a better understanding of how people think about and relate to the creative industry-related brands, products and services. In particular, the course aims at tea
JA211 SCIM3103 KUMP CC FILM PRODUCTION MANAGEMENT
This course is designed to expose students to the activities in film production management. In addition, students will be exposed to issues in film and management process of a film. It also provides skills, training and exposure in managing film.