JA241 BPME3073 KUMP A ENTREPRENEURSHIP

This course emphasize on the assimilating aspect of the entrepreneurial culture among students in the hope that they will translate the entrepreneurial values in their daily lives. The students will be more exposed on entrepreneurship as for its history, evolving concepts and theories. This course will expose them towards developing the appropriate skills and behavior to become successful entrepreneurs. Emphasis will be given on the aspect of creativity and innovation to enable them to recognize the business opportunities, how to develop the business and to solicit the resources to develop their business. They will also be exposed to the various relevant current issues in entrepreneurship development in Malaysia and the global context.